Shop smarter
How can I get more value from my food shop?
Getting through the week on a limited food budget can feel like a juggling act. The key is to stay flexible: rather than deciding exactly what you’ll eat. Shop for value and build your meals around that.
From finding reduced food and seasonal bargains to making the most of offers and your freezer, these ideas can help you save without making mealtimes feel boring or restrictive.
When is the best time to find reduced food?
Many shops reduce fresh food towards the end of the day, although timings vary between stores. Ask staff in your local shop when they usually make reductions and try shopping then.
How can reduced food save me money?
Look for marked-down fresh food and let the bargains shape your meals. If you find a good deal on food that needs using soon, cook it straight away and/or freeze or refrigerate portions for another meal, following the storage instructions on the pack.
Are supermarket offers a good way to save money?
Two-for-one offers can offer great value for long-lasting staples you already use, such as rice, pasta and beans. Check the price and only stock up if you have the money and know you’ll use it.
Is frozen food cheaper than fresh?
Frozen fruit and veg can be a good-value alternative to fresh, and they last much longer. They’re also handy for using exactly what you need and keeping the rest for another day. Find our experts’ frozen tips & tricks over at our Frozen page.
How can I make cheap veg go further?
If you find good-value vegetables, cook a big batch of vegetable sauce and freeze it in portions. It makes a quick, inexpensive meal with pasta, rice or a jacket potato when money or time is tight
Are supermarket own brands cheaper?
Own-brand versions of many everyday foods can cost less than branded products. Compare the prices and ingredients to see whether switching could save you money.
Can seasonal fruit and veg be cheaper?
Fruit and veg can be at their best value when they are plentiful and in season. Be flexible about what you buy and choose whichever seasonal produce looks good and is affordable.
Can local markets help me save money?
Local fruit and veg markets can sometimes have great deals on fresh produce. Take a look at what’s available and let the best-value ingredients help shape your meals.
Is buying a bigger pack always cheaper?
Not necessarily. Compare the price per 100g or per kilo to see which size or brand is actually the best value.
For exclusive new content